Express yourself
I help you find the words that bring your bright ideas to life. The words that let you make your mark. Whether it’s copy for your website or the message you’re shouting from every rooftop in town, I’ll help you figure out what you want to say and, just as importantly, how to say it.
Content Writing
Your blog posts and email newsletters are the internet version of the conversation you’d have with your customer as they browse your shelves. If your clients are other businesses, it’s a chance for you to share your expertise and big-up your services. The aim of my content writing services? To turn those readers into customers, your customers into lifelong fans.
Let’s get you:
More traffic on your website
Building trust and creating a following for your brand
Sharing your knowledge
Standing out from your competitors
Growing your business
Web Copy
You've got an amazing product or service, but your website copy is falling behind. Your business is ready to shine, but your copy is not. You’ve got a compelling mission, a captivating brand story, and an irresistible offer, but your customers aren't getting the memo. Some tasks you can learn as you go but you’re web copywriting needs to be on point to connect you with your ideal customer. Words are important.
As your website copywriter, I’ll strategize, plan, write and edit your web copy to make sure it’s delivering on your goals and representing your brand at its best.
Brand Messaging
Maybe it's time for a fresh brand makeover to match your evolution. And, consistency matters too! If your social media, website, and sales pitches are speaking different languages, it's time to sync up. Let's make sure your message is clear, consistent, and ready to rock every platform you're on!
I’ll kit you out with a messaging toolbox that sets out the themes, ideas and words to use whenever you talk about your business. Whether you want to describe your services, talk about your values, tell your brand story, shout about what makes you special or enhance your mission statement. I’ll help you build the walls of your business with words so you can show up strong every single time.
Tone of Voice
The words you use are crucial. Just like colors and images, your words help your brand connect with its target audience. Used without thought your tone of voice has the power to dull your shine, and leave you camouflage in a jungle of competing businesses.
A good tone of voice factors in your story so far, your offer, your customers, your market and your goals. We’ll go deep on the big questions to unearth what makes your brand who it is and how we can translate that into words that will solidify your values, strengthen your brand, push you towards your goals.